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Yasss boo! We’re participating in Black Friday today, and I wanted to take a moment to explain why. I know that some in the sustainability space pass on the holiday, and I understand it. Historically, Black Friday has been categorized by frenzied crowds stampeding to insanely discounted toasters, thoughtlessly over-consuming because “why not at this price?”
However, just because that’s been the norm doesn’t mean we can’t take a different approach…
Read moreWant some help picking out that perfect piece for your special someone? I gotchyu boo - with the unconventional but still very informative gift guide of Declarative faves…
Read moreCurious to know what's been keeping people sane lately? What are the most common struggles, pleasant surprises, silver linings of 2020 and more? I have good news.
Remember two weeks ago? I wanted to create a passion project about this wild year we're having, but needed more insight. That's where you stepped in to help. 81 of you kindly contributed their stories to an anonymous questionnaire. Here’s what people said…
Read moreWant to spread the love while staying apart? Enter: our first collection of greeting cards. The world is your oyster with these: you can send them as is or color them in to create special designs for your special loved ones. Either way, it’s the perfect surprise for the people you're missing the most.
Our cards are made with a thick cover paper so you can get as creative as you’d like with a range of media. Bring on the masterpieces! Not sure where to start? Here’s some inspo to get the ideas flowing…
Read more"Making it work." #Mood. I’ve talked with a bunch of makers, who are wary about photographing/modeling their work while in lockdown. I’m by no means an expert on the subject (you've seen my awkward #bts), but this past year of doing solo shoots has taught me something I want everyone to hear: When it comes to making sales, professional photos aren't a make or break factor. You just need to capture the essentials…
Read moreIt began with a realization: there's SO much nuance to the human body. Like, yes. To an extent, we all know this already. However, it wasn’t until I began making clothes and dressing women that I truly understood it. Standard measurements like height, waist, bust and hip don't account for enough. There's torso length, shoulder width, arm length, general body tone, and the list goes on. The body is so intricate and proportions can widely range within one “size.” A garment cut for my body won’t necessarily lay the same or even flatter another's, same size or not…
Read moreIt's that time of year again! Fashion Week! It’s been 3 years since Declarative’s last runway show, which is crazy because those presentations were a big part of our early years. Fashion Week launched the brand, debuted our first four collections, and although we probably won’t participate again, I couldn't be more grateful that it’s how we started.
Why? Because it's not too hard to work on a project (or business, career shift, etc) in secret. It’s also not too stressful when there's unlimited time to everything is perfect…
Read moreYou've probably already heard me say they take forever to knit, but why? Our recent typography knits require a lot of extra work to craft those special intarsia panels and today, I’m taking you through my process. (I’m also finally explaining what the heck intarsia is)…
Read moreYou how ducks smoothly sail across the water, but they're fiercely kicking beneath the surface? Well, this is "the kicking." This is hidden effort and process behind the final result.
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