The good news: the demand for sustainable products on the rise as more people become aware of our current environmental crisis. Woot!
The bad new? Brands are increasingly marketing themselves with terms like “green” and “conscious,” to appear eco-friendly without putting in the time, effort and expense to actually operate as such. This is called greenwashing… Read More
Whether you're building a sustainable closet or an ecofriendly brand, it's a journey of commitment and improving things as you go. If you wait until you’ve figured out how to be "perfectly" sustainable to start, you legit might be waiting forever. So instead, just begin right now with the budget and resources you have. Here are 5 simple, but impactful steps you can take today to get your sustainable journey going at no extra cost…. Read More
Let’s talk fiber content. No doubt, the sexiest topic in the industry.
Whether you're into fashion or not, we all wear clothes (at least I think so). And as a consumer, it's important to know what your clothes are made of, how fiber affects garment performance and what impact it has on the environment… Read More
Have you ever cleaned out your closet only to find your capsule wardrobe has become a cluttered mess again? Because yah, I've been there. Recently freed-up space has an uncanny habit of filling up again, and it's no coincidence.
When I began this process for myself, my closet was stuffed to the brim. Logically, I just started tossing the clothes I never wore and stopped when things looked organized. This lasted few months, but slowly, my closet returned its earlier, tornado-looking vibes… Read More
Kitschy holiday sweaters are cool. But consciously-crafted sweaters that can serve you all season long? We think those are even better. Yah, we are biased, but hear us out. Only 1% of the materials flowing through the consumer economy remain in use 6 months after sale. (1) That is a lot of waste going into our landfills. And why? Because they either fall apart or fall out of trend. With the fashion industry being the second biggest pollutant in the world, it is time for a change... Read More
"WE ARE TOO MATERIALIST IN THE TRADITIONAL SENSE OF PURCHASING ALL OF THESE THINGS, BUT IN A DIFFERENT SENSE, MAYBE WE ARE NOT MATERIALIST ENOUGH?" ~THE MINIMALISTS
I recently heard this while listening to The Minimalists Podcast at the gym. Let me quickly set the scene. There I am. Hating every moment of this self-induced, treadmill torture when I hear these words and a light bulb flicks on. I paused my workout for a moment to jot this question down. Then I spent the rest of my work out mulling over this statement... Read More